Learn how Seen’s Calcium Chew builds

strong bones and teeth

Let’s answer a few questions.

Why do we need to protect our bone health as we age?

Our bone health peaks around age 30 and then declines as we age, growing brittle, porous, and liable to fracture. Strong bones help with posture, balance, and general mobility, helping you prevent a fall and live an active and healthy life. Bone fractures become increasingly serious as we age. Across her lifetime, a woman has a 50% risk of fracturing a bone due to osteoporosis. If she fractures her hip, her chance of death without surgery in the following 12 months. With surgery, that risk of death is still 29% after a hip fracture. We need to pay attention to our bone health as early as possible with exercise and a calcium rich diet to build up strong bones to protect you later in life.

Why do I need calcium?

Calcium is a critical mineral vital to build strong bones. Since nearly all the calcium in your body is stored in your bones and teeth, it is very important to build up a strong reserve of calcium to draw from later in life, when your bones stop rebuilding as quickly and your nerves still need calcium to communicate to your muscles and brain. Calcium is known most often for keeping your bones and teeth strong, but it is also important for regulating your heart rhythms, helping your muscles contract, and blood clot. Getting your calcium from food is the best way to build strong bones and teeth, but most Americans do not eat enough calcium-rich foods to meet the FDA guidelines: 1000 mg daily for most adults, and 1300 mg daily for women over the age of 50. The average American consumes 842 mg of dietary calcium a day, leaving women 50+ with a daily deficit of 358 mg.

What is osteoporosis?

Osteoporosis is a very common disease that weakens our bones. Bones are a living tissue and, normally, they rebuild themselves over and over again. As we age, this process slows down and our bones become weak. Even though some experts believe that 1/2 of all women over the age of 50 have osteoporosis, many people don’t know they have osteoporosis until they break a bone. Other symptoms are stooping, posture changes, and back pain. Bone fractures are not just painful and debilitating, they can be life-threatening, especially fractures in the hip and spine.

What is pregnancy-lactation osteoporosis?

Most women develop osteoporosis during and after menopause, when estrogen levels drop. Few women, however, develop a rare condition called pregnancy-lactation osteoporosis characterized by fractures immediately postpartum when the skeleton is vulnerable. When a baby is born, their skeleton contains 30 g of calcium, 20 g of phosphorous, and 0.8 g of magnesium. Ordinarily, the mother metabolizes calcium differently during pregnancy to give her baby the 30 g of calcium needed for their skeleton, resulting in minimal bone density loss in the mother’s bones. Sometimes, however, the mother can’t make up for the calcium taken by her baby and her own bones suffer, leading to osteoporosis in rare and serious cases. Jenny is one of the few women in the United States who have a formal diagnosis of pregnancy-lactation osteoporosis. Although to an extreme, this shows how taxing postpartum when breastfeeding may be and just how important it is for new mothers to ensure they are getting the needed nutrition for their new stage of life.

Strong bones mean good health

Too often we see the symptoms of calcium deficiency and osteoporosis as unavoidable signs of aging: stooped, hunched posture and broken teeth. But these symptoms are often just signs of calcium deficiency and osteoporosis. With strong bones, you can keep an upright, tall posture and clear, healthy teeth, keeping you fit and healthy.

Real food > conventional supplements

Our calcium is sourced from real cow’s milk, so it includes a complete milk mineral complex that naturally mimics the mineral composition of our bones. These specific amounts of minerals — in particular, how much calcium to phosphorus - help you absorb the calcium in the chew where you need it - your bones. Some research even suggests that this special ratio can help your bones stay strong even if you stop taking calcium.

Why is milk the best source of calcium from food?

Experts agree that dietary calcium is better absorbed by your body than supplemental calcium. The best sources of dietary calcium are leafy greens, nuts, and dairy products. But in order to get the recommended 1300 mg daily for women 50+, that’s a lot of calcium-rich foods! You’d have to eat 40 cups of spinach, 335 almonds, or drink 4.5 cups of 2% milk to consume 1300 mg of calcium.

And that isn’t even taking into account bioavailability. In fact, non-dairy sources may have more elemental calcium, but our bodies absorb it at a far lower rate than dairy sources of calcium. Even to just get the 500 mg of calcium in our chew, the optimal amount absorbed by our body in on sitting, you would need to eat 150 almonds (that’s more than 1000 calories) or drink 1.6 cups of milk! Our calcium chew uses milk minerals to get the goodness of milk, without having to drink nearly 200 calories of milk.

What is bioavailability?

Bioavailability is the rate at which your body absorbs and can use any substance or drug. For example, you could take 500 mg of calcium citrate in a regular calcium tablet, but since you can only absorb a fraction of calcium citrate into your body, you’d actually be using far less of the calcium citrate included in that tablet. Since the bioavailability of milk calcium is higher, you can absorb a greater amount of our calcium than the types of calcium found in conventional chew or tablets.

In food, your body can absorb dairy calcium more easily than plant based sources of calcium. So even though plants like spinach or almonds may contain more calcium, you absorb less of it. Scientists have determined that 500 mg is the best dose of supplemental calcium to get you the highest rate of bioavailability, making sure you not only are taking in the calcium, but are actually using it to build strong bones and teeth!

The difference is Seen.

Ultra-processed foods like conventional calcium chews are full of chemicals, dyes, and added sugars. All these ingredients can disrupt the microbiome and contribute to inflammation and weight gain.

Us

vs


Them

Conventional Calcium Chews

Conventional calcium chews are filled with sugar, corn syrup, or corn syrup solids. All this sugar masks the chemical flavor of the chew, but also contributes added sugars to your diet, something that weight-conscious people or diabetics want to avoid. Especially when you’re eating sugar that doesn’t even taste good!

Calcium Pills

Calcium pills most often use calcium carbonate, which is mined from rocks. Calcium citrate, the second most common calcium, is synthetically created in a lab. Both aren’t great. Both are also bulky, so people have to take more than one dose of large, hard-to-swallow pills. Dietary calcium - calcium from food - is the recommend source of nutrition by national health organizations and guidelines. And dietary calcium is what we proudly include in Seen Nutrition’s calcium chew - calcium from milk.

Calcium Gummies

Filled with sugar, glucose syrups, artificial dyes, and bound by gelatin. Study after study show that gummies rarely have the amount of vitamin or minerals their label promises. And they degrade quickly over time. They taste like candy because they are candy: sweet, but hardly nutritious.